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Monday, July 25, 2011

Branding Tendulkar! Coke, Future Group, Toshiba, Canon, others rush to cash in on Sachin Tendulkar

Branding Tendulkar! Coke, Future Group, Toshiba, Canon, others rush to cash in on Sachin Tendulkar

RATNA BHUSHAN & SAGAR MALVIYA, ET Bureau | Jul 25, 2011, 11.50AM IST

sachin.jpg
India Inc is pulling out all stops to leverage Sachin Tendulkar's world record 100th century in international cricket-expected during India's tour of England.

NEW DELHI: India Inc is pulling out all stops to leverage Sachin Tendulkar's world record 100th century in international cricket-widely expected during India's ongoing tour of England. 

"A whole lot of advertisers plan to air ads across media including news channels, print media and online the day Sachin makes his 100th 100," says Navin Khemka, senior VP at media buying firm Zenith Optimedia, whose client list includes Reckitt Benckiser. "This includes both brands associated with him and those who are not." 

Brands that the master batsman endorses lead the drive, of course. While beverage maker Coca-Cola is releasing 6.5 million special 'Sachin' cans, insurance services provider Aviva will fly lucky contest winners to London to meet Sachin. 

Top retailer Future Group, photographic and digital imaging firm Canon and consumer electronics firmToshiba too are ready to leverage on Sachin's unprecedented feat (see the list), while others like sportswear and footwear makerAdidas are still finalising their strategies. 

Brands not associated with Sachin too have pre-booked ads in print media and TV channels in anticipation of the historic event. 

Cricket fans are in a frenzy at the prospect of the 38-year-old batsman scoring his 100th international century in the first test at Lord's, where team India is battling to save the match. The team will play four test matches, five one-day internationals and one T20 match in England. 

Sachin has scored 99 international hundreds, while the second best-Australia's Ricky Ponting-is way behind with 69 centuries. 

ESPN Star Sports, official broadcaster of the series, expects to rake in 180-200 crore from the series, largely riding on expectations of Sachin's hundredth century. 

BIG PLANS 
Canon India Senior VP Alok Bharadwaj said that the camera maker's plans to celebrate the event will be centered on its photo community of two lakh members, retail partners and dealers. "For example, we will capture '100 good moments with Sachin' with members of our photo community," he said. 

Future Group President (Food and FMCG) Devendra Chawla said the retailer, which markets personal care products like toothpastes and handwashes under the Sach brand, is working on a limited edition non-standard pack for one of the existing categories to be launched in a few weeks' time.


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England 474/8d & 269/6d

India 286 & 173/5 (72.1 ov)

India require another 285 runs with 5 wickets remaining

Day 5 - Session 2

  • India RR 2.39
  • Last 10 ovs 11/1 RR 1.10
  • Min overs remaining 52.5
Refresh scorecard
Current time: 15:04 local, 14:04 GMT Test career
BatsmenRuns B4s 6sSR This bowlerLast 10 ovs Mat RunsHSAve
*MS Dhoni(rhb) 19 0011.11 1 (8b)1 (8b) 583051 14838.62
Suresh Raina(lhb) 2767 4040.29 1 (12b)9 (35b) 12632 12037.17
 
BowlersOM RW Econ0s 4s6sThis spell MatWktsBBI Ave
*James Anderson(rfm) 19.14 4632.40 8950 4-3-2-1 60224 7/4330.94
Graeme Swann(ob) 20.03 5412.70 9060 6-3-7-0 33142 6/6528.06

Recent overs . 2 . . . . | 1 . . . 1 . | 4 . . . . .

Current partnership 8 runs, 5.1 overs, RR: 1.54 (Dhoni 1, Raina 7)

Last Bat SR Tendulkar lbw b Anderson 12 (68b 1x4 0x6) SR: 17.64

Fall of wicket: 165/5 (66.6 ov); Partnership: 30 runs, 17.4 overs, RR: 1.69 (Tendulkar 8, Raina 20)

Umpire reviews remaining India 2 (0 successful, 0 unsuccessful); England 1 (0 successful, 1 unsuccessful)

End of over 72 (4 runs) India 173/5
SK Raina    27* (67b 4x4)      GP Swann    20-3-54-1
MS Dhoni    1* (8b)      JM Anderson    19-4-46-3

71.6

Swann to Raina, no run, there's a very optimistic appeal as Raina sweeps and is struck on the pad, but that was going well down leg and Asad Rauf doesn't even consider it

71.5

Swann to Raina, no run, driven hard back to the bowler

71.4

Swann to Raina, no run, steered to point

71.3

Swann to Raina, no run, Raina stands at the crease and defends to the off side

71.2

Swann to Raina, no run, pushed defensively to leg off the back foot

71.1

Swann to Raina, FOUR, shot! Raina puts himself in the perfect position to drive, remaining fully balanced as he bends his right knee into the shot. He maintains a high left elbow, and the ball races away

End of over 71 (2 runs) India 169/5
MS Dhoni    1* (8b)      JM Anderson    19-4-46-3
SK Raina    23* (61b 3x4)      GP Swann    19-3-50-1

70.6

Anderson to Dhoni, no run, Dhoni taps to Broad's right at mid-on, and it looks like a single is on ... but Broad dives to cut it off

Three slips, short leg, and short extra cover for Dhoni.

70.5

Anderson to Raina, 1 run, Anderson tests Raina with the short ball, but it's dealt with easily enough, the batsman pulling out to deep square

70.4

Anderson to Raina, no run, left alone outside off, the ball must've hit a solid patch of the pitch as it really carried through to Prior. Anderson bending his back too

70.3

Anderson to Raina, no run, a length delivery is pushed back to the bowler

70.2

Anderson to Raina, no run, nudged off the hip in front of square

70.1

Anderson to Dhoni, 1 run, Dhoni gets off the mark with a tip-and-run to cover

End of over 70 (2 runs) India 167/5
SK Raina    22* (57b 3x4)      GP Swann    19-3-50-1
MS Dhoni    0* (6b)      JM Anderson    18-4-44-3

69.6

Swann to Raina, no run, tapped to cover, Raina on the back foot

69.5

Swann to Raina, no run, quicker one from Swann, rushing on with the arm from round the wicket. Raina puts bat on ball though

69.4

Swann to Raina, no run, Swann lands one on middle and leg, Raina defends

69.3

Swann to Raina, no run, looped up outside off, Raina thrusts his pad out and leaves alone

69.2

Swann to Raina, 2 runs, this time he shifts his weight back to a ball that is slightly too short, picking up a single to midwicket

69.1

Swann to Raina, no run, Raina lunges out in defence, silly mid-off stopping the shot

End of over 69 (maiden) India 165/5
MS Dhoni    0* (6b)      JM Anderson    18-4-44-3
SK Raina    20* (51b 3x4)      GP Swann    18-3-48-1

68.6

Anderson to Dhoni, no run, a good, probing over from Anderson ends with yet another one bursting past the outside edge. Great bowling, England are surging

68.5

Anderson to Dhoni, no run, wild! Dhoni flashes into an uppercut, the ball whizzes past the edge of the bat

68.4

Anderson to Dhoni, no run, gently curving away outside off. Left alone

68.3

Anderson to Dhoni, no run, pushed to mid-on. Dhoni plays the shot on the walk and it looks a little loose

68.2

Anderson to Dhoni, no run, on a length and straighter, Dhoni defends

We're remembering Dhoni's knock at this very ground four years ago. With a little help from the telly!

68.1

Anderson to Dhoni, no run, dug in short, Dhoni drops the hands and lets it pass him

http://www.espncricinfo.com/england-v-india-2011/engine/current/match/474472.html

Graeme Swann gave England their fourth breakthrough before lunch on the final day at Lord's
Graeme Swann gave England their fourth breakthrough before lunch on the final day at Lord's © Getty Images
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England v India, 1st npower Test, Lord's, 5th day

Anderson gets struggling Tendulkar

Live scorecard | Live chat | Lunch report | Gallery | Bal: Lord's comes alive |      Two Chucks: What about Prior?

2000 Tests

Dhoni bullish on 2000 more Tests

Says fans still follow five-day format | Haigh: Ave Test cricket| Henderson: Fitting venue for landmark Test | Roebuck: The primal contest | Stats - Consistent Australia | Gallery: Early years | Gallery: Recent times | The Big 2000

England v India, 100 Tests

Boards to commemorate 100th Test

Parade, caps for ex-players |      Mantri on India's 1952 tour |     Woodcock: The India I remember |      Bowl at Boycs | Best performances | Gallery: Sutcliffe to Sehwag | Stats

India in England 2011

Flower wants accuracy from Broad

'His job is not to rough up the opposition' | Fletcher massive plus for India - Bell |      Swann hopes Hawk Eye absence won't be factor | Diary - Premature tweets

Specials

Dravid shows his greatness

Sambit Bal: He fell five runs short in 1996, but 15 years later with his team in big trouble he got his name on the Lord's honours board

    It's England v India, but not in a good way

Harsha Bhogle: One looks at the other in terms of tired clichés, the other insists on being an unaccommodating bully

    Sachin Tendulkar v James Anderson

Numbers Game: Anderson has been the most successful bowler against Tendulkar in Tests in the last decade

    Is Matt Prior the best wicketkeeper?

The Chuck Fleetwood-Smiths praise Prior and see what the MCC members are wearing. Sam Collins and Jarrod Kimber are your hosts.

A plot of earth that knows its worth

2000 Tests: Even if this Lord's game is a dud, it cannot take away from the glory of the venue. By Michael Henderson

    Video/Audio »   Magazine »    Page 2 »

Harsha Bhogle

      I sense here in England that India is being looked at as an unprincipled bully. It may not always be true, but that is how it is being represented in the media     

Statistics

Pataudi Trophy, 2011 (India in England Tests)

Most runs | Most wickets | High scores | Best bowling | More

India tour of England, Jul-Sep 2011

Tour records | Averages - First-class | All

Test matches

Overall | England | India | in England | England v India |Year 2011

One-Day Internationals

Overall | England | India | in England | England v India |Year 2011

Twenty20 Internationals

Overall | England | India | in England | England v India |Year 2011

Twenty20 matches

Overall | England | India | Leicestershire | in England |Year 2011

Matt Prior batted India out of the game

About

A cricket relationship that was one-way traffic, in England's favour, for most of the 20th century has now turned towards India. Though lacking the edge of their rivalries with Australia and Pakistan, these two countries share emotional and historic ties that predate the 79 years they've been playing Tests and the recent rise of both teams has seen them more evenly matched than ever before. Since 2007 they've played for the Pataudi Trophy - named for Nawab Iftikhar Ali Khan, who played for both teams - which India have won twice on the trot and now travel to England to defend.


England v India, 1st npower Test, Lord's, 5th day

On the Call: Coca-Cola CFO

BusinessWeek - ‎Jul 20, 2011‎
By AP Coca-Cola Co. reported Tuesday that its second-quarter net income rose 18 percent on growth overseas, the acquisition of a bottler and higher prices. The company's price increases helped offset higher costs for packaging and ingredients,...

Coke Femsa Eyes Forex, Recycling To Offset High Plastics Prices

Wall Street Journal - Amy Guthrie - ‎Jul 20, 2011‎
MEXICO CITY (Dow Jones)--Soft-drink bottler Coca-Cola Femsa SAB (KOF, KOF.MX) said Wednesday that stronger currencies in its major markets, and to some extent recycling efforts, helped balance higher costs for ...

Coca-Cola profit slightly better than expected

Reuters India - Martinne Geller, Lisa Von Ahn - ‎Jul 20, 2011‎
A Coca Cola truck sits parked the outside the bottling company building in Tempe, Arizona, February 9, 2011. Coca-Cola Co reported a slowdown in sales in North America, but still posted slightly better-than-expected earnings on Tuesday on strength in ...

Mexico's Coca-Cola Femsa profit rises 6%

MarketWatch - Anthony Harrup - ‎Jul 20, 2011‎
MEXICO CITY (MarketWatch) -- Mexican soft-drinks bottler Coca-Cola Femsa SAB (KOF, KOF.MX) said Wednesday that its net profit rose 6% in the second quarter of the year on higher sales volume and operating gains. ...

Coca-Cola profits jump 18

Moneycontrol.com - ‎Jul 19, 2011‎
Coca-Cola KO, the US beverage company, reported on Tuesday that second-quarter profits rose 18%, led by growing international sales and greater demand for non-carbonated drinks. Net income at Coke increased to USD 2.8 billion, or USD 1.20 a share, ...

Apple, Coca-Cola beat expectations in Q2

Salt Lake Tribune - ‎Jul 19, 2011‎
AP Apple Inc.'s » results trumped expectations for yet another quarter with iPhone and iPad sales setting records. Its stock surged $16.41, or 4.34 percent, to $393.23 in extended trading after Apple reported net income of $7.31 billion, ...

Coca-Cola's Results Are Lifted by Overseas Business

New York Times - ‎Jul 19, 2011‎
By REUTERS Coca-Cola posted slightly better-than-expected earnings on Tuesday on strength in emerging markets like China and Russia, helping to send its shares up more than 3 percent to a 12-year high. The company, whose brands include Sprite, ...

Wall Street up on profits, Apple surges late

Economic Times - ‎Jul 19, 2011‎
NEW YORK: US stocks recorded their best day since March on Tuesday after strong corporate results and renewed hope for an agreement in Washington on thorny budget issues boosted investor confidence. Quarterly numbers from technology bellwether ...

IBM, Coca-Cola boost US stocks

AFP - ‎Jul 19, 2011‎
NEW YORK — US stocks surged on Tuesday after companies including IBM, Coca-Cola and Wells Fargo reported strong second-quarter profits and a ray of hope emerged from the debt-ceiling stalemate in Washington. The Dow Jones Industrial Average gained ...

How the major stock indexes fared Tuesday

The Associated Press - ‎Jul 19, 2011‎
Strong profits and a bipartisan plan to lift the US debt limit drove a stock market rebound Tuesday. Stock indexes rose after Coca-Cola, IBM and other companies reported better second-quarter earnings. The indexes added to their gains in the afternoon ...
All 208 related articles »

England's mettle to be tested by Indians

China Daily - Paul Tomic - ‎Jul 22, 2011‎
This Test series against India, which started on Thursday, is crucial for England as the team continues its quest to become the global No 1 side. A victory by two clear Tests would see England leapfrog South Africa and India ...

Matthew Hoggard: Timeless Tests would suit me down to a (very large) tea ...

The Independent - ‎Jul 22, 2011‎
With time on my hands, courtesy of that punchbag fighting back and putting my wrist in plaster, I've been thinking a bit about timeless Tests. And I've come to the conclusion they would have suited me down to the ground – given the right conditions, ...

Brian Viner: Cricketing blancmange may be fashionable but it can't match the ...

The Independent - ‎Jul 22, 2011‎
The Saturday of a Test match at Lord's, whoever the opposition, is of course one of the great days in the sporting calendar. When Test cricket's top-ranked nation provides the opposition, and when the match brings to 2000 the number of Test matches ...

Indians stake £28m on whether Sachin Tendulkar will score his 100th century

The Guardian - ‎Jul 22, 2011‎
Indian cricket fans celebrate their team's victory over Sri Lanka in the world cup final in Mumbai in April. All Indian eyes are now on Sachin Tendulkar and his pursuit of a 100th century. Photograph: Rafiq Maqbool/AP With the eyes of a nation turned ...

Test of time

The Australian - Mike Atherton - ‎Jul 22, 2011‎
IN 1966, EW Swanton, the doyen of the English press box, found himself in earnest conversation with Frank Packer, the father of the man who would do more to change cricket in the late 20th century than anyone. Swanton recalled Packer saying, ...

Panesar defends his net session with Tendulkar

Times of India - ‎Jul 22, 2011‎
ONDON: England's left-arm spinner Monty Panesar defended his action of bowling to Sachin Tendulkar at the Lord's nets in the run-up to the 100th Test match between the two countries that started on Thursday. The nets session at Lord's 12 days ago took ...

Five Reasons to Hate Sachin Tendulkar

Wall Street Journal (blog) - ‎Jul 22, 2011‎
By WSJ Staff Indian cricket legend Sachin Tendulkar, in case you hadn't noticed, is representing the national team in a series of Test matches against England right now. This has provided good enough reason, as the world's greatest cricketer vies for...

The Joy of Six: England v India memories

The Guardian (blog) - ‎Jul 22, 2011‎
A Lord's Test fit for the Gods. It was not a great match, because only one side was in contention to win it and the balance between bat and ball was out of sync, yet it somehow transcended such concerns. This was a magical, almost fairytale contest,...

England will win this series, says Botham

NDTV.com - ‎Jul 22, 2011‎
PTI London: Legendary all-rounder Ian Botham feels despite India being the world's number one Test side, England would go on to win the ongoing series as they have more young and vibrant players in their ranks as compared to the visitors. ...

West Indies to play at Lord's after all

Jamaica Observer - ‎Jul 22, 2011‎
LONDON, England (CMC) — West Indies will play a Test against England at Lord's on their tour in May and June next year. The England & Wales Cricket Board announced yesterday that the famous ground had been awarded the Test, following a competitive ...
All 2,311 related articles »

Timeline of articles

Timeline of articles
Number of sources covering this story
Indians stake £28m on whether Sachin Tendulkar will score his 100th century
‎Jul 22, 2011‎ - The Guardian
India suffer Zaheer setback against England
‎Jul 21, 2011‎ - The Independent
Exclusive! Shashi Tharoor: India-England series
‎Jul 21, 2011‎ - Rediff
India-England series will decide current No 1 in Tests
‎Jul 20, 2011‎ - Zee News
Lord's all set for milestone Test
‎Jul 20, 2011‎ - The Hindu
Stage set for Sachin Tendulkar but he is short of rehearsal time
‎Jul 20, 2011‎ - The Guardian (blog)
The 2000th Test is a sell-out but format is at risk away from Lord's
‎Jul 20, 2011‎ - The Guardian (blog)
India and England battle for Test supremacy at Lord's
‎Jul 20, 2011‎ - NDTV.com
'71 series triumphs inspired India : Bedi
‎Jul 19, 2011‎ - Cricketnext.com
The return of the timeless Tests
‎Jul 19, 2011‎ - The Guardian

Images

China Daily
The Guardian
The Guardian (b...
SkySports
Daily Mail
Daily Mail
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Mirror.co.uk
Times LIVE
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Videos

England fight back on Day 1 of Test
Times Now  -  Jul 22, 2011
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Battle for the crown begins
Times Now  -  Jul 21, 2011
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Stage set for an explosive India-Eng Series
Times Now  -  Jul 21, 2011
Watch video
History beckons India
Times Now  -  Jul 21, 2011
Watch video
Gear up for sweet chin music
Times Now  -  Jul 21, 2011
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All related videos »

Related

Timeline of articles

Timeline of articles
Number of sources covering this story
Mexico's Coca-Cola FEMSA profit rises 6 percent
‎Jul 20, 2011‎ - Reuters
US STOCKS-Wall St rebounds on profits; IBM, Coke lead
‎Jul 19, 2011‎ - Reuters
Coca-Cola Profit Rises 18% on Continued Volume Growth
‎Jul 19, 2011‎ - Wall Street Journal
Coca-Cola Profit Jumps 18% as Sales Gain in Latin America
‎Jul 19, 2011‎ - Bloomberg
Pepsi's Junk-Food Empire Can't Beat Coke
‎Jul 18, 2011‎ - TheStreet.com

Images

AFP
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Forbes (blog)
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CTV.ca
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England make crucial progress towards win

The Report by Sidharth Monga

July 25, 2011

Text size: A | A

Lunch India 286 and 142 for 4 (Tendulkar 7*, Raina 4*, Anderson 2-44) need another 316 to beat England474 for 8 decl. and 269 for 6 decl. 
Live scorecard and ball-by-ball details
How they were out

VVS Laxman played mostly from the crease, England v India, 1st Test, Lord's, 5th day, July 25, 2011
VVS Laxman batted resolutely for his half-century, but his dismissal was the biggest moment of the opening session© AFP
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Matches: England v India at Lord's
Series/Tournaments: India tour of England
Teams: England | India

England took three crucial wickets in the first session to make big progress towards their aim of nine wickets on the final day, for a 1-0 lead. You could argue with Andrew Strauss's field placements - two slips to start off with, and an almost permanent deep point in place - but his bowling changes worked like a charm. About 20 minutes before lunch, England managed a wicket in the first over of a new spell for the fifth time in this Test, ending a 14-over partnership between VVS Laxman and Gautam Gambhir.

It was James Anderson who sent back a resolute and fighting Laxman to add to his earlier dismissal of Rahul Dravid. In the next over, Graeme Swann followed up the good work with the wicket of Gambhir, who showed courage to bat out 56 balls with a painful elbow. Sachin Tendulkar, recovering from a viral infection and batting at No. 5, and Suresh Raina held on until lunch. England still had 72 overs to take the remaining six wickets in.

With 378 runs to play with at the start of the day, and with the Indians coming out of a sick bay, England began the day with modern fields: two slips, a gully, and men saving easy boundaries. It will be simplistic to say Strauss feared a defeat, it could have had more to do with all modern captains' tendency to not let the batsmen draw confidence through easy boundaries. In Anderson's first over, Laxman edged between the second slip and gully.

Chris Tremlett was superb from the other end, bowling an awkward in-between length, moving the ball away, and regularly beating the bat. The loose shot eventually came 33 minutes into the day, with Dravid chasing and edging a slightly short, slightly wide Anderson delivery. That ended Dravid's involvement after he had been on the field throughout the match bar 87 minutes, keeping wicket in between, dropping a catch at slip, and scoring a century to avoid the follow-on.

The next partnership was going to be the important one. Laxman and Gambhir have been India's big second-innings men in the recent years, and they both got in to frustrate England. While there was late swing and slightly variable bounce to keep the fast men interested, both of them looked comfortable against Swann. The good deliveries from the quicks, however, kept turning out to be too good, missing the edges.

It was ironic then that the breakthrough came through a loose dismissal. Laxman had been pulling throughout his knock, but when he did the same to Anderson's first delivery back, he found short midwicket. In the next over, Swann made his comeback, with a straighter one, the ball hitting Gambhir's pad a microsecond before it hit the bat. Asad Rauf made the correct call, reiterating what a superb Test it has been for the umpires.

Sidharth Monga is an assistant editor at ESPNcricinfo

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Sachin Tendulkar

The Guardian

Four down, India's hopes rest on Tendulkar

Rediff - ‎1 hour ago‎
Sachin Tendulkar [ Images ] was batting on seven, and giving him company was Suresh Raina [ Images ], on four. The two are fighting to salvage the situation after India lost three vital wickets in the morning session.
Video: Ind-Eng 1st Test: What should India do? Times Now
Lord's: Eng close in on win as Sachin falls Cricketnext.com
Deccan Chronicle - Daily Mail - Daily News & Analysis - Hindustan Times हिन्दी में
Oneindia Cricket

Chouhan calls for Bharat Ratna for Dhyanchand

Indian Express - ‎12 hours ago‎
Madhya Pradesh Chief Minister Shivraj Singh Chouhan on Sunday said hockey legend Dhyanchand should be given Bharat Ratna ahead ofSachin Tendulkar. Chouhan, who has done his bit to promote the national game over the last couple of years, ...
Rediff.com » Sports » Hockey wizard Dhyan Chand's name recommended for Bharat ... Rediff
Highest honour must go to Dhyan Chand India Today
IBNLive.com - Zee News - Hindustan Times - Daily Bhaskar हिन्दी में
Mumbai Mirror

Sachin's bid to make 100th hundred at Lord's stumped by viral infection

Daily Mail - Lawrence Booth - ‎15 hours ago‎
By Sportsmail Reporter Sachin Tendulkar's hopes of registering his historic 100th international hundred at Lord's have been severely hindered by a viral infection that forced him off the field until tea on Sunday.
Coke, Future Group, Toshiba, Canon, others rush in to cash in on Sachin Tendulkar Economic Times
हिन्दी में
BBC Sport

Live - England v India, First Test day five, Lord's

BBC Sport - Tom Fordyce - ‎1 hour ago‎
"We're seeing a player who is playing for the team in Sachin Tendulkar. You don't play for so long without being a team player.
Rediff

Sachin misses last chance to score a 100 at Lord's

NDTV.com - ‎6 minutes ago‎
London: All hopes of Sachin Tendulkar getting a hundred at Lord's were dashed after he was dismissed for just 12 runs on the final day of the first Test against England.
James Anderson: So good to see KP and Daily Mail
No shortage of words between KP and Broad Mid-Day
हिन्दी में
The Hindu

Indians stake £28m on whether Sachin Tendulkar will score his 100th century

The Guardian - ‎Jul 22, 2011‎
All Indian eyes are now on Sachin Tendulkar and his pursuit of a 100th century. Photograph: Rafiq Maqbool/AP With the eyes of a nation turned towards Lord's, India's cricket-crazy gamblers are betting an unprecedented 2bn rupees (£28m) on whether or ...
Video: England fight back on Day 1 of Test Times Now
Sachin Tendulkar v James Anderson ESPNcricinfo.com
Wall Street Journal (blog) - Daily Mail - Telegraph.co.uk - Times of India
Daily Mail

Tendulkar could convince BCCI about Hawkeye in DRS

Hindustan Times - ‎Jul 24, 2011‎
PTI A staunch opposer of the Hawk-eye technology, the BCCI could be persuaded to allow its usage in the Decision Review System by batting legend Sachin Tendulkar who has been convinced about its utility by the innovation's inventor.
Sachin Tendulkar could recommend Hawk-Eye to BCCI Latest Sports News
Beware of Face-bookies Indian Express
Daily Mail

Joining the unfit list

Hindustan Times - ‎19 hours ago‎
India's woes spilled over as Sachin Tendulkar and Gautam Gambhir joined Zaheer Khan on the list of injured. While Tendulkar is down with viral infection, Gambhir was forced to leave the field after taking a blow on the left elbow.
The Guardian (blog)

Watching Tendulkar or listening to Talksport: July's ultimate Test

The Guardian (blog) - ‎16 hours ago‎
The choice is yours Sachin Tendulkar - he's really very good but then again so is ESPN's pre-season football coverage.

Ludhianvis stand tall by The 'reliable' Wall

Times of India - ‎22 hours ago‎
Fans could not help gushing about it, even as another lot that was praying for Sachin Tendulkar was a little dejected that he could not achieve yet another milestone by hitting the 100th century.
Lord's

Sportsday Live - breaking sports news as it happens

BBC Sport - ‎3 hours ago‎
1448: CRICKET - Jimmy Anderson dismisses Sachin Tendulkar for 12 in the 2000th Test at Lord's as India, chasing 458, are reduced to 165-5 with 68 overs remaining.
Sportsday Live - breaking sports news as it happens BBC News

Top 4 Sports Personalities in the World

Keeda of Sports - ‎Jul 23, 2011‎
Ask someone as to who the greatest sportsmen of the millenium are and an immediate but conscious answer would throw up names like Sachin Tendulkar, Roger Federer, Michael Phelps, Tiger Woods, Michael Schumacher, etc. all of whom have achieved ...
Yahoo! Cricket (blog)

Lord's rises for Tendulkar

ESPNcricinfo.com - ‎Jul 23, 2011‎
Sachin Tendulkar emerged from the Long Room and down the steps to a wonderful reception and as the fans sat down they did so on the edge of their seats.
Mukund's moment at Mecca of cricket Indian Express
Mukund lives up to the Lord's challenge Hindustan Times

Narendra Modi donates Sachin Tendulkar's jersey towards women's cause

Daily News & Analysis - ‎Jul 22, 2011‎
Place: Ahmedabad | Agency: PTI Over 500 gift items and souvenirs, including a jersey used by champion batsman Sachin Tendulkar's in the 2003 Cricket World Cup, were today donated by Gujarat chief minister Narendra Modi to the state treasury for ...
Narendra Modi deposits Sachin Tendulkar's t-shirt for auction DeshGujarat
Daily Bhaskar

India vs England: Tendulkar beats viral, returns to field at Lord's

Daily Bhaskar - ‎22 hours ago‎
London: Master blaster Sachin Tendulkar took the field in the third and last session of the fourth day of the Lord's Test on Sunday after clearing his medical test.
ESPNcricinfo.com

India 80/1 at Stumps on Day 4 at Lord's, still 378 behind

TheSportsCampus.com - ‎14 hours ago‎
Sachin Tendulkar joined Zaheer Khan in the medical room, the world's best batsman not taking the field on the morning of day 4 due to illness.
Gavaskar criticises Dhoni for not bowling Ishant NDTV.com
हिन्दी में
The Guardian

'Even at 17, we knew Sachin Tendulkar would be a star'

The Guardian - Kiran More - ‎Jul 16, 2011‎
Sachin Tendulkar could claim his 100th international century when India take on England in the first Test at Lord's. Photograph: Gallo Images/Getty Images In the first Test of the 1990 series, we lost badly at Lord's after failing with the bat in the ...
Michael Vaughan: Sachin Tendulkar, still the best in the business, is ...Telegraph.co.uk
Ton-dulkar! Stand by to marvel at the Little Master as India head to Lord'sDaily Mail
NDTV.com - Firstpost - Mid-Day - The Australian
The Hindu

Sachin Tendulkar dismissed by teenager as Somerset embarrass India

The Guardian - ‎Jul 16, 2011‎
Somerset's teenage bowler Craig Meschede celebrates the prize scalp ofSachin Tendulkar at the County Ground in Taunton.
Video: 'India's no. 1 spot in danger' Times Now
England eager to deny Tendulkar fairytale Cricket365 News
TruthDive - The Sun - TheSportsCampus.com - NDTV.com

Dravid happy in Sachin's shadow

sportal.co.in - ‎Jul 24, 2011‎
Rahul Dravid insisted he has not problem with the limelight always on Sachin Tendulkarthroughout his long and illustrious career.
The Hindu

Gavaskar, Kapil, Tendulkar, Sehwag named in All Time Test team

Times of India - ‎Jul 18, 2011‎
PTI | Jul 18, 2011, 07.16pm IST DUBAI: Four Indian cricketers, including batting maestro Sachin Tendulkar and 1983 World Cup-winning captain Kapil Dev, were on Monday named in the Greatest All Time Test XI chosen in an online poll.
Sachin Tendulkar, Virender Sehwag, Sunil Gavaskar and Kapil Dev figure in 'All ... Economic Times
Sunny, Viru, Sachin, Kapil among the Greatest Deccan Herald
Hindustan Times - Oneindia Cricket - The Roar - SamayLive

England's mettle to be tested by Indians

China Daily - Paul Tomic - ‎Jul 22, 2011‎
This Test series against India, which started on Thursday, is crucial for England as the team continues its quest to become the global No 1 side. A victory by two clear Tests would see England leapfrog South Africa and India ...

Matthew Hoggard: Timeless Tests would suit me down to a (very large) tea ...

The Independent - ‎Jul 22, 2011‎
With time on my hands, courtesy of that punchbag fighting back and putting my wrist in plaster, I've been thinking a bit about timeless Tests. And I've come to the conclusion they would have suited me down to the ground – given the right conditions, ...

Brian Viner: Cricketing blancmange may be fashionable but it can't match the ...

The Independent - ‎Jul 22, 2011‎
The Saturday of a Test match at Lord's, whoever the opposition, is of course one of the great days in the sporting calendar. When Test cricket's top-ranked nation provides the opposition, and when the match brings to 2000 the number of Test matches ...

Indians stake £28m on whether Sachin Tendulkar will score his 100th century

The Guardian - ‎Jul 22, 2011‎
Indian cricket fans celebrate their team's victory over Sri Lanka in the world cup final in Mumbai in April. All Indian eyes are now on Sachin Tendulkar and his pursuit of a 100th century. Photograph: Rafiq Maqbool/AP With the eyes of a nation turned ...

Test of time

The Australian - Mike Atherton - ‎Jul 22, 2011‎
IN 1966, EW Swanton, the doyen of the English press box, found himself in earnest conversation with Frank Packer, the father of the man who would do more to change cricket in the late 20th century than anyone. Swanton recalled Packer saying, ...

Panesar defends his net session with Tendulkar

Times of India - ‎Jul 22, 2011‎
ONDON: England's left-arm spinner Monty Panesar defended his action of bowling to Sachin Tendulkar at the Lord's nets in the run-up to the 100th Test match between the two countries that started on Thursday. The nets session at Lord's 12 days ago took ...

Five Reasons to Hate Sachin Tendulkar

Wall Street Journal (blog) - ‎Jul 22, 2011‎
By WSJ Staff Indian cricket legend Sachin Tendulkar, in case you hadn't noticed, is representing the national team in a series of Test matches against England right now. This has provided good enough reason, as the world's greatest cricketer vies for...

The Joy of Six: England v India memories

The Guardian (blog) - ‎Jul 22, 2011‎
A Lord's Test fit for the Gods. It was not a great match, because only one side was in contention to win it and the balance between bat and ball was out of sync, yet it somehow transcended such concerns. This was a magical, almost fairytale contest,...

England will win this series, says Botham

NDTV.com - ‎Jul 22, 2011‎
PTI London: Legendary all-rounder Ian Botham feels despite India being the world's number one Test side, England would go on to win the ongoing series as they have more young and vibrant players in their ranks as compared to the visitors. ...

West Indies to play at Lord's after all

Jamaica Observer - ‎Jul 22, 2011‎
LONDON, England (CMC) — West Indies will play a Test against England at Lord's on their tour in May and June next year. The England & Wales Cricket Board announced yesterday that the famous ground had been awarded the Test, following a competitive ...
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Timeline of articles

Timeline of articles
Number of sources covering this story
Indians stake £28m on whether Sachin Tendulkar will score his 100th century
‎Jul 22, 2011‎ - The Guardian
India suffer Zaheer setback against England
‎Jul 21, 2011‎ - The Independent
Exclusive! Shashi Tharoor: India-England series
‎Jul 21, 2011‎ - Rediff
India-England series will decide current No 1 in Tests
‎Jul 20, 2011‎ - Zee News
Lord's all set for milestone Test
‎Jul 20, 2011‎ - The Hindu
Stage set for Sachin Tendulkar but he is short of rehearsal time
‎Jul 20, 2011‎ - The Guardian (blog)
The 2000th Test is a sell-out but format is at risk away from Lord's
‎Jul 20, 2011‎ - The Guardian (blog)
India and England battle for Test supremacy at Lord's
‎Jul 20, 2011‎ - NDTV.com
'71 series triumphs inspired India : Bedi
‎Jul 19, 2011‎ - Cricketnext.com
The return of the timeless Tests
‎Jul 19, 2011‎ - The Guardian

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